The Rising Cost of Chocolate

The Rising Cost of Chocolate

If you’re a chocolate lover (or a baker like us at Magnolia Bakes), you may have noticed that the price of your favourite sweet treat has been creeping up. The cost of chocolate has been steadily increasing over the past year, and unfortunately, it doesn’t look like it will be stopping anytime soon. But why is this happening, and what does it mean for those of us who rely on high-quality chocolate for our bakes? Let’s take a closer look.

Why Is Chocolate Getting More Expensive?

There are several reasons why chocolate prices are on the rise, and most of them come down to issues in the supply chain and climate-related challenges affecting cocoa production. Here are some of the biggest factors:

1. Cocoa Shortages

Cocoa, the key ingredient in chocolate, is primarily grown in West Africa, with Ivory Coast and Ghana producing around 60% of the world’s supply. However, recent poor harvests due to bad weather conditions and disease have led to a significant drop in cocoa production. This shortage is pushing up prices as demand continues to outstrip supply.

2. Climate Change & Extreme Weather

Cocoa trees are incredibly sensitive to climate conditions, and unpredictable weather patterns—including heavy rains, droughts, and rising temperatures—are making it harder for farmers to produce high yields. Climate change is having a long-term impact on cocoa-growing regions, which could keep prices high for years to come.

3. Increased Demand

The demand for chocolate continues to grow globally (understandably so!), particularly in emerging markets where chocolate consumption is rising. This, combined with lower supply levels, creates a classic supply-and-demand issue—less cocoa available means higher prices for those who want it.

4. Rising Production & Labour Costs

From farming to processing and shipping, every stage of the chocolate supply chain has been impacted by rising costs. Wages for cocoa farmers are still relatively low, but efforts to improve fair wages and ethical sourcing are leading to necessary price adjustments. Meanwhile, shipping costs have also increased, further contributing to the overall cost.

5. Speculation & Market Influence

Like many commodities, cocoa is traded on global markets, and speculation can impact prices. If traders anticipate a shortage, they may drive prices up further, making it even more expensive for manufacturers and bakers to purchase chocolate.

What This Means for Bakers

For small bakeries and home bakers alike, the rising cost of chocolate presents a challenge. At Magnolia Bakes, we use high-quality Callebaut chocolate in our bakes, and we’ve already seen price increases. This means we have to make careful decisions about pricing, ingredient sourcing, and product offerings to ensure we can still provide delicious treats while keeping things affordable for our customers.

Some bakers may need to consider alternative chocolate brands, adjust their recipes to use chocolate more strategically, or slightly increase prices to cover costs. 

What Can You Do as a Consumer?

If you’re a fellow baker or just love indulging in sweet treats, here are a few things you can do:

  • Support bakeries and chocolatiers that prioritise high-quality, ethical sourcing.

  • Be prepared for small price increases on chocolate-based products.

  • If you bake at home, buy in bulk when you can to save money in the long run.

The Future of Chocolate Prices

While it’s difficult to predict exactly how chocolate prices will change in the coming years, it’s clear that climate change and supply chain issues will continue to play a role. As bakers, we’ll be keeping a close eye on the market and doing our best to navigate these challenges while still creating the indulgent, chocolatey treats you love.

At Magnolia Bakes, we believe that high-quality ingredients make all the difference, and we’ll always strive to bring you the best, no matter what challenges come our way. So next time you enjoy one of our brownies, cookies, or cakes, just know that every bite is made with care, passion, and of course, the very best chocolate we can find!

Back to blog